Who We Are

Guidehouse Insights is a market intelligence team that provides emerging technology research, data, and benchmarking services for today’s rapidly changing and highly regulated industries.

Guidehouse Insights is a premier market intelligence and advisory firm covering the global energy transformation with a focus on emerging resilient infrastructure systems

Our goal is to present an objective, unbiased view of market opportunities across dozens of industry verticals. Guidehouse Insights is not beholden to any special interests and is thus able to offer clear, actionable advice to help clients manage transformation, unfettered by technology hype, political agendas, or financial influences that are inherent in emerging technology markets.

Navigant Research

“The utility of 2030 will need to more closely align shifting customer demand with an increasingly multidimensional product and service ecosystem.”
- Mackinnon Lawrence

How Our Research Is Being Used

Emerging technology markets are inherently rife with uncertainty and risk. Guidehouse Insights provides its clients with market intelligence designed to clarify investment and expansion opportunities for industry participants. Applications for our research and analysis include:

Market sizing and forecasting

Trend monitoring and analysis

Market demand for new products

Market segmentation

Emerging value chain analysis

Competitive intelligence

Market due diligence

Strategic marketing services

Our Methodology

Guidehouse Insights is a premier market intelligence and advisory firm covering the global energy transformation with a focus on emerging resilient infrastructure systems

Our industry analysts use a variety of research sources in preparing intelligence reports. Using primary and secondary research sources, combined with the analyst’s industry expertise, data is synthesized into the qualitative and quantitative analysis presented in our reports.

Primary Research

The key component of Guidehouse Insights’ analysis is primary research gained from phone and in-person interviews with industry leaders including executives, engineers, and marketing professionals. Analysts are diligent in ensuring that they speak with representatives from every part of the value chain, including but not limited to technology companies, utilities and other service providers, industry associations, government agencies, and the investment community.

Additional analysis includes secondary research conducted by Guidehouse Insights analysts and its staff of research associates. Where applicable, all secondary research sources are appropriately cited within our reports. 

Great care is taken in making sure that all analysis is well-supported by facts, but where the facts are unknown and assumptions must be made, analysts document their assumptions and are prepared to explain their methodology, both within the body of a report and in direct conversations with clients.